There are many places on the net where a site owner can get Zen Cart templates that use their specific organization color scheme and branding. By using Zen Cart themes it allows the web site to use the colors and branding associated with a certain brand or maybe an established brick and mortar retailer. It is important to have a standard branding and color scheme shared by all facets of a business enterprise to insure consumer recognition.
Surely a web site owner can hire a web designer to give his online shop a highly customized look, but this has some drawbacks however. Lets discover what they can be. First is the time necessary to find the right designer with the needed skill set, designing for Zen Cart is rather different from designing web sites using the more popular HTML and CSS languages. So you need to hire a designer who knows how to design specifically on the WordPress platform.
Also think about the time that it takes to meet with the designer, have them produce a design mock up or two, and then make revisions before final design approval. If time is of the essence then using a pre-configured high quality Zen Cart Themes is definitely the route to take.
The upside to hiring a designer to give your webpage a custom look is that you may have a unique design that can help your web site and business stand out among the numerous cookie cutter internet sites in your market niche. Your web-site is often the first impression a customer has of your business, and there is no other opportunity to make a first impression.
Do not forget the fact a professionally designed web page instills confidence in your products and helps keep customers on your internet site, increasing the odds of them making a purchase.
